Case study

Nespit Italia. Multilingual corporate site to scale across Europe.

Italian brand that needed a serious site to present product, values and catalogue in three languages. Designed from scratch, with a custom admin panel so the Italian team could update news and references without touching code.

Nespit Italia corporate home with editorial hero and multilingual navigation
Client
Nespit Italia
Sector
Product · Italian B2C brand
Year
2025
Scope
Corporate site + admin panel + 3 languages (ES/IT/EN)
Site
nespititalia.com
01The brief

Italian brand. Communication across three markets.

Nespit is an Italian brand selling physical product to both B2B and consumer channels. They came in with an Italian-only legacy site, no structure for internationalisation, no panel for keeping references updated, and inexistent technical SEO.

The brief: corporate site in ES, IT and EN, with catalogue manageable from inside the company, sections for brand + product + contact + press, and performance suitable for markets with slower mobile connections.

Not a landing. The brand's digital HQ across three markets — loading at the speed of someone with a sales rep in each one.

02How it was built

A corporate site the team can maintain.

Structural multilingual, custom admin panel, verified performance.

Each language lives in its own folder with correct hreflang and translated URLs (no parameters). The Italian team edits IT from the panel, Spanish is reviewed in production, and EN serves Europe.

The Italian team adds references, uploads photos, edits descriptions and publishes news without touching code. Every change defaults to IT and completes ES/EN when relevant.

Optimised WebP images with srcset, local fonts with font-display swap, JS only where it adds real value. Southern Italy has slower 4G than Milan — the site loads quickly there too.

Schema Organization + Product + BreadcrumbList per language. Multilingual sitemap with hreflang. Clean robots.txt, correct canonicals, Open Graph and Twitter Cards per language.

03Results

Production metrics. Verified across three markets.

0/100

Lighthouse mobile
Verified in production

0

Native languages
ES · IT · EN

<0s

LCP on Italian 4G
Largest Contentful Paint

0

Paid plugins
100% custom stack

Brand expanding to several markets?

If your SME needs a serious multilingual site (not Google Translate) with a custom panel, let's talk for 20 min.

Book a 20-min call